Project Summary

Helsinki engaged Filmtime to produce two slick 3D animations for Lumo Energy’s new mobile app - a 30” launch animation and also a 1 minute explainer animation. The concept and scripts were all developed by Helsinki and the project was managed by Filmtime.

Project Notes

The appliance models were all purchased except for the lamp which needed to match an exact product that the client had. The lamp was modelled by 3D artist thesilverman2010 through CGTrader. I then created basic animation rigs for all the appliances within Cinema 4D and retextured them with Redshift shaders.

The 3D set/environment was put together with several different purchased assets and cell shaded with Redshift’s new toon shader. It was composited into the background in post.

The phone screen and text were all done in After Effects.